PlutoAI
PlutoAI is an AI-powered productivity ecosystem spanning a browser extension, web dashboard, and mobile app—designed to help users capture, organize, and retrieve knowledge without friction.
Role: Lead Product Designer · UX Strategist
Browser Extension
I led the end-to-end design of the PlutoAI browser extension, focusing on real-time capture without interrupting the user’s browsing flow.
Process
- Observed real-world browsing behavior to identify capture intent
- Mapped contextual triggers instead of persistent UI
- Designed just-in-time surfaces with minimal visual noise
- Iterated with engineering on performance constraints
Challenge
Designing a low-friction UI that appears contextually without overwhelming users.
Outcome
The extension became the primary entry point into the PlutoAI ecosystem.
AI Dashboard
I designed the AI dashboard as the core workspace for analysis and AI-assisted retrieval.
Process
- Audited early power-user workflows and information density
- Defined hierarchy between primary and secondary actions
- Designed modular layouts to scale with new AI features
- Validated structure through internal reviews and iteration
Challenge
Balancing power and clarity without overwhelming users.
Outcome
A scalable system for deep exploration and long-term knowledge management.
Collections Tab
Designed a flexible organization system for saved knowledge.
Process
- Studied how users mentally grouped information over time
- Balanced manual organization with AI-assisted suggestions
- Avoided rigid folder models in favor of flexible structures
Challenge
Supporting both lightweight and power users.
Outcome
Collections became the backbone of user organization.
Mobile V1
Translated a dense desktop experience into a mobile-first companion.
Process
- Identified mobile-specific intent such as quick capture and retrieval
- Removed dashboard metaphors in favor of a feed-based model
- Designed bottom-sheet-heavy UI for one-handed usage
- Validated flows against real-world mobile scenarios
Challenge
Reducing feature density while preserving value.
Outcome
A fast, glanceable mobile experience for capture and retrieval.
Outcome of the Entire Feature Set
- Unified cross-platform product narrative
- Improved daily engagement
- Scalable foundation for future AI features
Graphics
A collection of visual explorations, system diagrams, and supporting graphics used across marketing and product surfaces.